Webinar On Demand

What is Engagement,
and Why Does it Matter?

Presented in partnership with Local Media Association

Tune in and listen to the live discussion hosted in partnership with LMA and Viafoura’s Product Director, Dan Seaman to learn the value of engagement and how taking it seriously can make the difference between success and failure in today’s digital media landscape. Catch the replay here.

Takeaways include:

  • The value of engagement in today’s digital media environment
  • What is audience engagement and how do we define it
  • Who is winning at audience engagement and how
  • How to increase your on-site engagement

Watch Now:

Dan Seaman Speaker Viafoura

Dan Seaman @danielseaman

Product Director, Viafoura

Dan Seaman is an 18 year digital media veteran and has held key strategy and leadership roles managing consumer products for large Canadian media groups like St. Joseph Media, Quebecor, TC Media, and The Globe and Mail. He has established himself as a thought leader in digital publishing.

Tune in now to learn why building an onsite community should be a top priority for digital publishers and media companies as they look to build and monetize a direct relationship with their audience.

Watch it here

Local Media Association is the only organization that brings all media together for the purpose of sharing, networking, collaborating and more. More than 3,000 newspapers, TV stations, radio stations, directories, pure plays and research & development partners, are active members. LMA assists local media companies with their transformation strategies via cutting-edge programs, conferences, webinars, research and training.

Servicing over 600 media, broadcast and entertainment brands worldwide and powering more than 1.5 billion interactions across 350 million active users, Viafoura powers live story coverage and real-time conversations supported by market leading AI Moderation technology, that enables you to capture the first-party audience insights that drive results. Used as a cohesive platform or individually, our solutions allow organizations to deliver a seamless user experience resulting in increased loyalty, revenue and customer lifetime value.